Monday, August 30, 2010

Social Networking and Videos Together

You Tube is the third most visited website. Facebook is a popular social networking site. FB allows people to share You Tube videos on their walls. Other social networking sites do not allow this causing them to become less popular. People are allowed to share videos that they like and then someone else can post that same video to their wall. It is a good advertisement for the video king. Sharing videos over FB can make some videos really popular. Some videos keep circulating over and over again. FB has exploded over the past few years. YT continues to grow by leaps and bounds. Having two of your favorite sites combined is a real plus in today’s world. YT has a FB page and tells you how to embed a video on your FB page. You can also send a video to a friend through a message if you don’t want to share it with everyone.

Colleges and You Tube

Colleges are increasingly embracing social media such as You Tube as ways to communicate with students. Professors incorporate the videos into the lesson plan trying to keep up with the new generation. It is easy to find a video that relates to any class that a person is taking. Some schools are turning to You Tube to give students and potential students a taste of campus life. One University switched its videos from its website to a You Tube channel and has seen the number of views increase 300 percent in a year. Colleges posts clips ranging from athletic events to campus performances to service projects abroad. The new generation is more inclined to view a You Tube video than something that is posted somewhere else. Colleges can get more exposure by posting videos about the school and everything that the school has to offer. This could the new way to attract new students.


Tuesday, August 24, 2010

A video site overview

You Tube was founded in 2005 by Chad Hurley, Steve Chen and Jawed Karim. People can post short videos for private or public viewing. Google acquired You Tube in 2006 for $1.65 billion. The site has over 70 million visitors a month. Because you cannot download anything, just flash technology, the site has been about to avoid any major legal problems. If a video breaks copy write law or is disturbing, viewers can simply ask to have it removed. In 2007 You Tube launched nine international sites. With all the increase in traffic came new problems. It was becoming more and more expensive to run the site. You Tube ran banner type ads to help supplement the growing cost of new equipment to be able to post so many videos. Finally, deals were struck with MTV, E! Network, Dimension Films and NBC. With Google as a backer, You Tube will be enjoyed by anyone with access very soon.